Innovation & Me Being Judgmental

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I was once told that “the science of knowing what conventional logic is wrong about” is a great marketing strategy. But now I know that non-conventional logic is not necessarily always astounding.
  
Can a new Samsung TV idea which can turn from vertical to horizontal and back again be classified as an innovation? 

Haven’t we seen this happen before in our iPad and all other tablets! Agreed that millennial and gen z love their tablets but is that a good enough logic to assume that they will love to have their TV doing the same.

But why sweat about a TV after all? How many of the young people watch the box these days. TV does not provide the privacy of space and contents that is so dear to them.


I am certain that no theory of innovation can justify launching this creation of Samsung. We know that time will deliver the final verdict and rest assured that the wait will not be that long.

While this vertical TV doesn't excite me, I have seen a fantastic use for a vertical screen elsewhere that shakes the very foundation of innovation of use.

These are the the Smart mirrors, which are also called smart displays or MemoMi Labs Digital Mirrors that Neiman Marcus installed in 34 locations in 2017. 

This emerging technology which combines Augmented Reality (AR), Virtual Reality (VR), and Artificial Intelligence (AI) will definitely change of future of retail and makes the virtual shopping  experience I have been waiting for not so distant affair.Check here

The luxury retailer also installed MemoMi sun-glass mirrors in partnership with Luxottica, the eye-wear company.


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