Our World’s Toothpaste Moment

T here was a campaign to convince the companies that cardboard packaging for toothpastes were a complete waste. Being one of the most common household product in everybody’s life Toothpaste have a huge multiplier. After all this product used at the least once a day by old, young and everyone in-between. A few days back we bought a promotional pack of three toothpaste and it’s unfortunate that we were given 3 cardboard boxes while we desired none. It’s a fact of life that most of us will discard the boxes into the bin without a second looks. There are no doubts that by changing this habit, a substantial amount of burden on our world will be reduced. Don’t get me wrong, I very well understand the significance of packaging and am not advocating to deprive consumer of this experience. I shall never forget remember my experience of unpacking my Tissot watch. Back in then, it was a luxury product for me long before I learnt later that it doesn’t qualify to be one...